Martech Playbooks
  • Home
  • About
  • Contact us
Sign in Sign up
Sign up Sign in
  • Home
  • About
  • Contact us
Martech Playbooks
Unlock full access to see the entire library by subscribing to a paid plan.
Sign up
Bookmarks
Jimmy Hilvert-Bruce

Jimmy Hilvert-Bruce

Jimmy Hilvert-Bruce is a commercially focused Senior Marketer with over 10 years of marketing and martech experience.
10 posts
Artificial Intelligence Marketing ethics
AI

Artificial Intelligence Marketing ethics

public – 6 min read
An overview of advertising codes and standards, AI cases studies and the Ethical Principles for AI Marketing.
Mar 1, 2023
Jimmy Hilvert-Bruce Jimmy Hilvert-Bruce
Featured Pro: Scott Brinker, Godfather of Martech
Featured Pro

Featured Pro: Scott Brinker, Godfather of Martech

public – 8 min read
Scott Brinker aka "The Godfather of Martech" gives his advice on vendor selection, ROI, martech fails, build vs buy, upskilling and more.
Feb 6, 2023
Jimmy Hilvert-Bruce Jimmy Hilvert-Bruce
Immersive Technology Basics
VR/AR Martech Basics

Immersive Technology Basics

public – 5 min read
How does virtual reality and augmented reality marketing work?
Jan 4, 2023
Jimmy Hilvert-Bruce Jimmy Hilvert-Bruce
Artificial Intelligence Marketing Basics
AI Martech Basics

Artificial Intelligence Marketing Basics

public – 8 min read
What is artificial intelligence marketing? How do you use artificial intelligence in marketing?
Dec 21, 2022
Jimmy Hilvert-Bruce Jimmy Hilvert-Bruce
Digital Asset Management Platform Basics
DAM Martech Basics

Digital Asset Management Platform Basics

public – 4 min read
What is a digital asset management platform?
Oct 9, 2022
Jimmy Hilvert-Bruce Jimmy Hilvert-Bruce
Marketing Automation Platform Basics
Martech Basics MAP

Marketing Automation Platform Basics

public – 5 min read
What is a marketing automation platform? What does it actually automate?
Sep 22, 2022
Jimmy Hilvert-Bruce Jimmy Hilvert-Bruce
The best martech training resources in 2022.
Martech Basics

The best martech training resources in 2022.

public – 2 min read
Our selection of the best martech resources for platform and tools training, websites, books and podcasts.
Sep 3, 2022
Jimmy Hilvert-Bruce Jimmy Hilvert-Bruce
Customer Data Platform Basics
CDP Martech Basics

Customer Data Platform Basics

public – 5 min read
What is a Customer Data Platform? What does it do? And does every martech stack need one?
Aug 31, 2022
Jimmy Hilvert-Bruce Jimmy Hilvert-Bruce
What is a martech stack?
Martech Basics

What is a martech stack?

public – 2 min read
An overview of the different types of software architecture and example stacks.
Aug 16, 2022
Jimmy Hilvert-Bruce Jimmy Hilvert-Bruce
What is martech?
Martech Basics

What is martech?

public – 9 min read
Let's just get right into it, shall we?
Aug 16, 2022
Jimmy Hilvert-Bruce Jimmy Hilvert-Bruce

Be ahead of the Martech curve.

Subscribe to get access to premium playbooks or contact us if you have any questions.
Subscribe Contact us
Martech Playbooks
Where people come to learn communication technology. Marketing technology guides on artificial intelligence, CRM, CDP, MRM, DAM, data & analytics and more.
Navigation
  • Home
  • About
  • Contact us
Tags
Martech Basics AI CDP DAM VR/AR
©2023 Martech Playbooks.
Great! Next, complete checkout for full access to Martech Playbooks.
Welcome back! You've successfully signed in.
You've successfully subscribed to Martech Playbooks.
Success! Your account is fully activated, you now have access to all content.
Success! Your billing info has been updated.
Your billing was not updated.